Passion…

March 28, 2012 § 2 Comments

First published on SailingAnarchy – March 2012

It’s what we all have for sailing, right?

Well, not compared to walking, or dancing, or playing cricket, or even bushwalking. Yes, I said bushwalking.

In fact, according to one of the most comprehensive research studies on recreational sailing ever conducted, sailing ranks 37th out of 46 sports tracked, with only 5% of the population calling themselves fanatics. Three and a half times as many bushwalkers (hikers, in Aussie) are fanatics about what they do.

Credit Yachting Australia (YA), the Australian version of US Sailing, for investing in the future of sailing by listening to sailors and aspiring sailors of all ages. The organization commissioned a massive study, talked to thousands of people, and are using what they’ve learned to develop new ideas to grow sailing and make it better in the down under.

The report is a treasure-trove of terrific insights and ideas. Since the Australian recreational sailing experience and Australia’s population and economic development essentially parallel the rest of the developed world, sailing advocates everywhere should thank the folks at YA for putting it out there and then grab all of YA’s good ideas for their own use.

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